Guerrilla Balance Sheet Product Review

Guerrilla Balance Sheet Product Review

***** Overall Five Stars out of Five

Product Location: http://www.febene.com/?rid=2658
Product Type: "$7-report"
Product Overview: While billed as a $7-report,
there are a few key differences.

First, at over 50-pages, the report is more like a
$99-ebook.

Next, the ideas are legitimately new and not some
watered down rehash.

Last, while the report basically assures there is
more to come (probably even more to buy), the
promises are fulfilled with "How to do's" as well
as "What to do's"

Product Business Purpose: The purpose of this
report is to help business owners "Never run out
of money again" by turning your expenses into
profit centers. Additionally, it focuses on how
to turn your marketing expenses into a profit
center.

Product Quality: Quality is high and noticeable.
The authors, who are working with the father of
Guerrilla Marketing, Jay Conrad Levinson, claim to
have generated over 9 drafts and revisions and it
shows.

In addition to be very readable and graphically
attractive, the action steps throughout and the
supporting links allow for implementation of the
ideas immediately.

Summary: The basic premise is classic business
advice causes owners to focus on the wrong things,
losing, and that may be responsible for the high
failure rate of most businesses and entrepreneurs.

An alternative approach, where you get paid for
everything you do...and specifically for the areas
of expense in your business, is offered.

While some of the case for turning expenses into
profit centers may at times seem to be more work
than they're worth...

...the main example of turning your marketing into
a profit center is spot-on, solid, and simple.

This is certainly the best $7-report I've seen in
a very long time if not the best ever.

As a final note, like most $7-reports, you earn a
commission when you recommend and promote it to
others. However, where other reports are 100%
commission, this program pays on two tiers.

Consequently, there's no 100% commission.

Additionally, when you read the report, you'll see
why it would have been incongruent for the authors
to offer a 100% commission.

Reviewer: Robert Williger

The Guerrilla Balance Sheet located on the web at
http://www.febene.com/?rid=2658 is a $7-report of immense value.

Simple.ology

I'm evaluating a multi-media course on blogging from the folks at Simpleology. For a while, they're letting you snag it for free if you post about it on your blog.

It covers:

• The best blogging techniques.
• How to get traffic to your blog.
• How to turn your blog into money.

I'll let you know what I think once I've had a chance to check it out. Meanwhile, go grab yours while it's still free.

Simple.ology

I'm evaluating a multi-media course on blogging from the folks at Simpleology. For a while, they're letting you snag it for free if you post about it on your blog.

It covers:

• The best blogging techniques.
• How to get traffic to your blog.
• How to turn your blog into money.

I'll let you know what I think once I've had a chance to check it out. Meanwhile, go grab yours while it's still free.

Make every contact matter

When communicating with an existing or potential customer it is critical to make the most of that contact. There is a sushi restaurant that I saw a few months ago on their website advertised an all-you-can-eat special on Monday nights. I saw yesterday that it was no longer there so I tried calling and got a voice mail and then sent an email. The email was replied to the next day with the following, "Thank you for inquiring about our all you can eat Monday. We stopped offering this a year ago, but we hope to still have your business."

First of all, if they stopped offering it a year ago it shouldn't have been on the website a few months ago. Second, they still hope for my business but give no reason I should give them the business. They should maybe offer me a special to come in and try or tell me about why they are the best when competing with a sushi house on every corner.

Hope with no action will not bring the business in. Every business these days has competition and you need to give your customers or prospects a reason to do business with you... not just hope.

Chris Brogan-Become a Valued Twitter User : [chrisbrogan.com]

Chris Brogan has started an interesting conversation on how can we use Twitter to be more useful.

Become a Valued Twitter User : [chrisbrogan.com]

Google Phone

The Google phone rumors are in full force. Seth Godin has a very interesting take on how it may be used for marketing.

Seth's Blog: Yellow Pages in your Pocket

Information Arbitrage: Can Facebook Become THE Uber App? Yes.

Information Arbitrage: Can Facebook Become THE Uber App? Yes.

Some more thoughts on the topic from Information Arbitrage. A long read but worth it. One key point is the idea that there should be multiple settings so you can use one plaform for your different level or relationships. I would like to see that being something that the user can define.